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Piaget
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Piaget

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Piaget
Piaget
Swiss luxury watch and jewellery brand
Chairman / President
Philippe Léopold-Metzger
CEO / Managing Director
Philippe Léopold-Metzger
CFO / Finance Director
Giorgio Ferrazzi
Industry
Luxury Goods, Watchmaking, Jewelry
Website
piaget.com
Headquarters address
12, Rue du Rhône, 1211 Geneva, Switzerland
Year founded
1874
Piaget Polo 79 with sodalite dial. Photo: Handout
Timepieces

The revival of stone dials in luxury watches

Pushing artistry and innovation, luxury brands and independent watchmakers are bringing back stone dials using opal, pietersite and lapis lazuli.

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The dark allure of hardstone watch dials, from Rolex and Chopard

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8 smaller women’s watches that made a big impact at Watches and Wonders

Watches and Wonders

Watches and Wonders 2026: travel disruptions and glittering debuts

Richemont’s 10 maisons created plenty of buzz, while Patrick Dempsey dropped in at Tag Heuer and Usher is expected at Jaeger-LeCoultre.

The Audemars Piguet booth at Watches and Wonders 2026, currently underway in Geneva. Photo: EPA
Jewellery

4 stunning turquoise jewellery picks, from Van Cleef & Arpels to Piaget

Cherished by celebrities for their vibrant colour and effortless style, turquoise jewellery pieces can be paired with everyday wear for individual expression.

Timepieces

5 watch moments in March 2026 – from Zendaya’s Rolex to Tag Heuer’s new boss

Elsewhere, Grand Seiko signed on baseball star Shohei Ohtani, GPHG gets a new jury president … and Watches & Wonders isn’t even here yet.

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Timepieces

5 hottest watch moments in January – from the Golden Globes to Omega news

LVMH Watch Week showed off Louis Vuitton and Bulgari timepieces, while Jennifer Lawrence and Timothée Chalamet shone at the Golden Globes.

From left: Bulgari Tubogas Manchette unveiled at LVMH Watch Week 2026; Michael B. Jordan sports vintage Patek Philippe at the Golden Globes; MB&F presents the LM Sequential Flyback Evo in Titanium. Photos: Handout; AP
Timepieces

How luxury houses are reviving elaborate goldsmithing techniques on watches

Breguet, Piaget and Buccellati are 3 more famous brands adding elaborate handcrafting to the gold surfaces of their timepieces.

Timepieces

Newly minted watch ambassadors – from Henry Cavill to Aaron Taylor-Johnson

Cavill, Taylor-Johnson, Jun and Zhang Ziyi have become ambassadors for Longines, Omega, Piaget and Jaeger-LeCoultre, respectively.

Timepieces

How dress watches have evolved and why they’re coming back

David Beckham, actors Oscar Isaac and Sebastian Stan, and F1’s George Russell are among the stars fronting campaigns for dress watches.

Oscar Isaac at the gala screening of Frankenstein during the 2025 BFI London Film Festival in October, with a Tank Louis Cartier on his wrist. Photo: AFP
High Jewellery

The biggest high jewellery drops of 2025, from Louis Vuitton to Chanel

Anne Hathaway debuted the showstopping 123-carat sapphire Bulgari Polychroma Cosmic Vault necklace, while Emilia Clarke turned heads in Chaumet’s Wild Rose necklace, with its 8.23-carat yellow diamond.

Tiffany & Co.’s Sea of Wonder. Photo: Handout
Art

Discovering calligraphy: how a traditional art is experiencing a resurgence

From traditional scripts to modern styles, this art form offers a creative outlet and a chance to connect with history – here are tips from Hong Kong artists Samantha Cheung, Kalo Chu and Kaye Shu.

Timepieces

Inside A$AP Rocky’s luxury watch collection, from Rolex to Piaget

The rapper, whose collection ranges from the holiest of grail watches to Japanese bargain brands, favours rare, obscure and niche timepieces that reflect his esoteric style.

Timepieces

Gold watches from leading brands bossed it at Watches and Wonders

The ‘boom boom’ fashion trend saw glittering new Rolex and Patek Philippe releases, while Cartier returned to its famous panther, and Chanel evoked Gabrielle ‘Coco’ Chanel’s love of braid.

At April’s Watches and Wonders 2025 fair in Geneva, brands including Van Cleef & Arpels, Cartier, Chanel, Bulgari and Piaget grabbed visitors’ attention with stunning gold watches. Photo: Handout
Timepieces

The luxury jewellery brands bringing artistry to the world of horology

Cartier was one of the first luxury houses to introduce its signature style to the world of watchmaking, and recently Tiffany & Co. signalled an intention to shift more of its focus to horology.

Piaget has achieved cult status in the world of haute horology, and last year relaunched several iconic timepieces including the Black Tie, now renamed the Andy Warhol. Photo: Handout
Timepieces

Blast from the past: watchmakers delve into their archives to revive classics

Some watch designs are so enduring, their appeal defies the passage of time and syncs with contemporary trends and styles, making them desirable through the decades.

Special Report - Jewellery

High jewellery for all occasions: how to balance your collection

A mix of both striking and subtle designs ensures there is a jewelled item suitable for any occasion, whether festive or formal.

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Masterpieces

The high jewellery designers daring to pair precious and humble materials

Cartier’s Le Voyage Recommencé sees coral beads paired with turquoise stones, while Boucheron’s The Power of Couture combines elements from ceremonial garments with diamonds and rock crystal

The Power of Couture collection, part of Boucheron’s Histoire de Style. Photos: Handout
Timepieces

Time on a string: how celebs are driving the pendant watch trend

You don’t need a wristwatch to tell the time these days, so maisons are finding ways to make them remain glamorous and relevant

Timepieces

High voltage: why the yellow gold watch is retaking the crown

Bulgari, Audemars Piguet, Cartier and Louis Vuitton are all revamping old classics to capture the craze driven by Barbie’s Ken, TikTok ‘mob wives’ and a 1980s revival

Timepieces

Watches and Wonders 2024: Style’s wrap from the world’s biggest watch fair

Footballer Kylian Mbappé and model Gisele Bündchen were among the almost 50,000 visitors to Geneva’s epic watch event – here’s our full report

Watches and Wonders in Geneva brought together the leading names in watchmaking from April 9-15, as well as A-list watch ambassadors like Hublot’s Kylian Mbappé and IWC’s Gisele Bündchen. Photo: WWGF/Keystone
Special Report - Jewellery

Maximum impact: how bold, colourful high jewellery is brightening the season

From sea anemones to the four seasons to the birth of planet Earth, the natural world is providing inspiration for maximalist jewellery pieces, with Boucheron and Piaget joining the trend

Boucheron’s More is More collection. Photos: Handout
Special Report - Jewellery

Divas to disco: how retro culture is driving today’s high jewellery designs

Boucheron cites the 80s Rubik’s Cube and New Wave, Stephen Webster channels New Romantic pop, Tiffany & Co. and Piaget are inspired by 70s disco, while Chanel looks back to its 30s Jazz Age collection

Timepieces

Time on a ring: how fine jewellers are reviving the ring watch

From playful Barbie themes to embedded Rolex dials, jewellers and watchmakers are looking beyond the wrist for those who want to make a style statement

Celebrity style

Androgyny and the timepiece: the male celebrities wearing women’s watches

Lionel Messi, Bad Bunny, Timothée Chalamet and The Weeknd are among the new generation of stars choosing the smaller dials and greater ornamentation of ‘women’s’ timepieces

Bad Bunny toys with his jewellery at a Los Angeles Lakers and Memphis Grizzlies basketball game in January, while on his other wrist is his Patek Philippe’s women’s watch. Photo: Getty Images
High Jewellery

Art, nature, volcanoes? The biggest high jewellery launches of 2023 so far

All the big maisons are dreaming up ever more outlandish concepts driven by the surging demand for bling. So, Louis Vuitton, Dior, Gucci, Cartier, Chanel … who hosted the most memorable bash so far?

Cartier Vespro necklace worn by Golshifteh Farahani, one of the biggest high jewellery launches of the year so far. Photo: Handout
Timepieces

Why all the big jewellery houses are dropping secret watches in 2023

‘Secret’ watches might be an antiquated holdover from a less egalitarian era, but Chanel, Dior, Piaget, Van Cleef & Arpels and Jaeger LeCoultre all just released new high jewellery designs for a reason

Timepieces

Is the necklace watch 2023’s hottest timepiece trend? Gen Z think so

The centuries-old sautoir or necklace watch is making a comeback, primarily as a eye-catching piece of jewellery that just happens to also tell the time should you need it

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