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Is this school a breeding ground for unicorns? Japan thinks so

The Land of the Rising Sun has shone on big corporations but start-ups have largely remained in the shadows. Now, the mayor of Japan’s youngest city, Fukuoka, is changing that – starting with an incubator in a old school

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The start-up cafe at Fukuoka Growth Next. Photo: Takehiro Masutomo

A short stroll from a high street in Fukuoka, Japan’s aspiring start-up hub, stands a nearly century-old junior school building. The pupils are long gone, part of an exodus of families from the city centre who left in search of more peaceful surroundings in the suburbs.

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But the building is far from lifeless. It still buzzes with the creative energy that is often associated with youth – thanks to its rebirth last year as Fukuoka Growth Next, a public-private facility that serves as an incubator for start-up businesses.

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“Our vision is to create future unicorns,” Yasunari Tanaka, the director of Fukuoka Growth Next, says, referring to the term for start-ups valued at US$1 billion or more.

While Japan is well known for the success of its giant corporations, such as Sony and Honda, the country has struggled to develop start-up companies and has lagged far behind China and the United States. In fact, Japan has produced only one unicorn, Mercari, an app for selling second-hand goods.

Officials and entrepreneurs in Fukuoka are trying to change that.

Inside the Fukuoka Growth Next facility, the “start-up cafe” invites people to pitch business ideas. Its “concierges” are there to offer consulting services, as well as lawyers and accountants to offer advice – often on weekends and late into evenings. The warm atmosphere has led to a soaring number of consultations.

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A former home economics classroom has been remodelled as a do-it-yourself laboratory boasting a 3D printer while the old cafeteria has been converted into a bar where people can meet and share ideas. The facility holds seminars for start-ups, inviting well-known investors and entrepreneurs, attracting young yet ambitious locals.

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