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Rolex
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Rolex
News and insights about the Swiss luxury watchmaker
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Chairman / President
Luca Bernasconi
CEO / Managing Director
Jean-Frédéric Dufour
CFO / Finance Director
Yadira Preciado
Industry
Luxury Goods, Watchmaking
Website
rolex.com
Headquarters address
3-5-7 Rue François-Dussaud, 1211 Geneva, Switzerland
Year founded
1905
last updated:
30 September, 2024
Billie Eilish
The nonconformist watches of Billie Eilish, from Casios right up to Rolexes
It’s no surprise that the award-winning singer, known for her boundary-breaking style and music, should bring that rebel-without-a-cause approach to her watches.
29 Jan 2025 - 5:00AM
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Timepieces
Why mixing metals is enjoying a comeback, from Cartier to Rolex and Bulgari
27 Jan 2025 - 12:00PM
XXIV
Timepieces for a sporty lifestyle, from Rolex, Omega and Richard Mille
27 Jan 2025 - 5:00AM
Timepieces
Why meteorite dials are taking off … from Rolex to Omega
There’s growing fascination with these naturally patterned dials that offer a touch of cosmic elegance and exclusivity … Wimbledon champ Carlos Alcaraz is a fan too.
26 Jan 2025 - 5:00AM
Timepieces
Time-only watches took the spotlight at GPHG, the ‘Oscars of watchmaking’
The 2024 GPHG saw a surge in interest for these ‘purist’ watches, with brands like H. Moser & Cie, Parmigiani Fleurier and Chopard highlighting the trend for ‘quiet luxury’.
19 Jan 2025 - 12:00PM
XXIV
The return of the three-hand watch – H. Moser & Cie embraces simplicity
Free of complications, dress watches from big names and smaller brands shine the spotlight on materials, colours and design elements for visually stunning results.
7 Jan 2025 - 10:41AM
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Joe Biden
Jill Biden’s US$20,000 diamond is priciest gift from a foreign leader in 2023
The 7.5 carat diamond was from India’s President Modi. Among Joe Biden’s gifts was a US$3,495 statue from Mongolia’s prime minister.
5 Jan 2025 - 3:39AM
Fame and celebrity
Meet Rose Zhang, the ‘Mozart of golf’ who’s also a Rolex brand ambassador
The 21-year-old rising star has already won 2 pro tournaments and banked US$2.5 million in career earnings, and has lucrative endorsement deals to boot – including a workout series on Apple Fitness+.
4 Jan 2025 - 12:00PM
Timepieces
Is now the best time to invest in luxury watches? How to shop second-hand
The luxury watch market is cooling down after the pandemic-fuelled boom, offering an opportunity for collectors to snag coveted timepieces at more affordable prices.
4 Jan 2025 - 11:00AM
Timepieces
Why is timepiece customisation so controversial?
Some wealthy watch owners seek to lend their pieces even more exclusive identities by customising them … but does it enhance or lessen value?
2 Jan 2025 - 7:00AM
Timepieces
The year in watchmaking, wrapped – 24 moments in 2024
From watch fairs and bumper vintage auctions to landmark releases, and from C-suite moves to new A-list collectors, here are 24 of the most important events that shaped high horology this year.
30 Dec 2024 - 6:00AM
Timepieces
Cool, collected, Cartier: the watches and style of Jeff Goldblum
He wore a Hamilton Jazzmaster in Independence Day: Resurgence, while IRL Goldblum has a serious penchant for the Cartier Tank – and donned the maison’s unconventional Baignoire to Wicked’s premieres.
27 Dec 2024 - 6:00AM
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Timepieces
Beyond the Cartier Crash: why asymmetrical watches are here to stay
The Cartier Crash has long defined unconventionally shaped timepieces, but a provocative renaissance is now under way as newer brands make their mark.
26 Dec 2024 - 6:00AM
Style Edit
Style Edit: Rolex’s equestrian connection with CHI Geneva
Witness the world’s best show jumpers compete at CHI Geneva, a tradition since 1926, with Rolex’s unwavering support.
6 Dec 2024 - 10:00AM
Preservers of our natural world
‘Omacha’: explorer and marine biologist dedicates life to protecting Amazon river dolphins
Fernando Trujillo named the 2024 Rolex National Geographic Explorer of the Year to honour his decades of conservation work for the species.
In partnership with
Rolex
Special Report - Jewellery
Stone dial watches by Piaget, Audemars Piguet and Rolex are making a comeback
Once considered a relic of the hippie era, watches with dials made from exotic stones, like turquoise lapis lazuli and opal, are enjoying a renaissance – the world’s luxury watchmakers are taking note.
26 Nov 2024 - 5:50PM
Academy Awards
Rolex and the Oscars: a century of timeless elegance and cinematic excellence
The partnership has cemented Rolex’s role in cinema away from the screen, supporting the Oscars and the Academy Museum Gala, the ‘Met Gala of the West Coast’.
19 Nov 2024 - 6:10PM
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Preservers of our natural world
Towards Our Perpetual Planet event spotlights sustainability
Thought leaders and innovators came together in Hong Kong to highlight initiatives that seek to protect the natural world.
In partnership with
Rolex
Fame and celebrity
The truth behind Trump watches: Rolex rivals or overpriced knock-offs?
The US president-elect’s latest venture – a line of luxury watches featuring his name, image and likeness – has sparked controversy, with experts questioning their price and manufacturing origin.
7 Nov 2024 - 1:00PM
Icons and Influencers
How Indonesian fashion brand SukkhaCitta blends tradition with sustainability
Using regenerative farming based on traditional methods, SukkhaCitta champions environmental and financial sustainability for its employees, and high-quality, long-lasting clothes for consumers.
6 Nov 2024 - 3:07PM
Style Edit
Style Edit: Jannik Sinner triumphs at the Rolex Shanghai Masters
The Swiss luxury watchmaker has been the title sponsor of Asia’s leading tennis tournament since 2010, and is also a partner of all four grand slam events.
25 Oct 2024 - 10:00AM
Celebrity style
11 celebrities who stunned at the Academy Museum Gala
First held in 2021, the gala this year honoured Aftersun and Normal People actor Paul Mescal, actress and dancer Rita Moreno, and legendary director Quentin Tarantino.
21 Oct 2024 - 5:48PM
NBA
NBA star Tyrese Haliburton’s impressive luxury watch collection
Off court, NBA player Tyrese Haliburton has earned a reputation for his preppy clothes, vintage loafers and Louis Vuitton duffel bags – but what about his wrist game?
7 Oct 2024 - 2:51PM
High Jewellery
Platinum’s resurgence in luxury jewellery and watchmaking
Rolex, Jaeger-LeCoultre and De Beers use the durable metal in their watches and jewellery, as do boutique designers like Krishna Choudhary’s London-based brand Santi and New York jeweller Le Vian
3 Oct 2024 - 7:00PM
Timepieces
Inside Jay Chou’s watch collection, from Tudors to holy grail Rolexes
The King of Mandopop and Dior ambassador is also the face of Tudor along with David Beckham and Lady Gaga … but his Rolexes are something special
24 Sep 2024 - 2:00PM
Style Edit
Style Edit: Rolex celebrates rising classical music talent at the Salzburg Festival
Cecilia Bartoli and Benjamin Bernheim are among the Rolex Testimonees who enthralled audiences in Mozart’s birthplace this summer.
19 Sep 2024 - 12:20PM
Timepieces
Daniel Ricciardo’s high-octane watch collection, from Tag Heuer to Rolex
The Honey Badger is a true connoisseur, boasting team-issued watches from Tag Heuer, Richard Mille and Tudor, as well as personal purchases of rare models from Patek Philippe, Audemars Piguet and Rolex
13 Sep 2024 - 4:00AM
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Timepieces
What went on in the world of watches in July and August 2024? 7 highlights
Catch up on Chanel’s MB&F stake, LVMH’s corporate moves, Olympians’ and A-listers’ wrist candy, Watches and Wonders hitting Shanghai, and the finalists of the Grand Prix d’Horlogerie de Genève
4 Sep 2024 - 5:44PM
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