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Hong Kong ready to play in esports arena, executive of video-gaming gear company says

City could host ‘mega-event’ for competitive video gaming in the next few years, Asia-Pacific head of Danish gear maker SteelSeries says

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Players and fans enjoy an e-sports event on August 30, 2025, at CyberArena in the Cyberport Mall. Photo: Karma Lo
Danielle Popov

An industry around esports – team-based competitive video gaming – is in the early stages of development in Hong Kong, but is set to enjoy large growth in the coming years, according to an executive with gaming-peripheral company SteelSeries.

“Hong Kong is not a fully developed esports market,” said Dickson Lee, the Denmark-based company’s vice-president and general manager in the Asia-Pacific region. “But we’re seeing a lot of government projects in the esports industry, such as esports education, training, provided venues and working with different universities.”

SteelSeries makes devices for gaming including headsets, mice, controllers, keyboards and gamepads. It also sponsors esports teams and tournaments, as well as streamers, influencers and gaming content creators.

Hong Kong’s 2018-2019 budget allocated HK$100 million (US$12.9 million) to the government-backed incubator and tech hub Cyberport to boost esports in Hong Kong, including funding the CyberArcade for international and local events. Over three years, the venue hosted 21 tournaments, including six international ones. Following a local team’s silver medal at the 19th Asian Games in 2023 in Hangzhou, in China’s eastern Zhejiang province, the Hong Kong Sports Institute funded 12 players in 2024-2025 through its support scheme.

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