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Chinese telecoms giant Huawei deepens push into enterprise market with new products as US trade sanctions continue to bite
- Huawei on Wednesday unveiled a new range of commercial office products including laptop and desktop computers, printers and displays
- The new product launch also served notice to the public that Huawei’s consumer business group has been rebranded as the device business group
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Chinese telecommunications giant Huawei Technologies Co on Wednesday unveiled a new range of commercial office products that deepens its push into the enterprise market, as the company continues to diversify its business under the weight of US trade sanctions.
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Targeted at both government and corporate clients, the new products – including laptop and desktop computers, printers and displays – come with Huawei’s own cloud storage and data protection services, according to the Shenzhen-based company.
The office product launch online also served notice to the public that Huawei’s consumer business group, led by its once-lucrative smartphone operations, has been rebranded as the device business group.
“The rebranding marks Huawei’s expansion into the commercial [office] market,” Richard Yu Chengdong, the long-standing chief executive of Huawei’s consumer business group, said during the launch.
Yu, who also heads Huawei’s intelligent vehicle solutions operation, said the device business group will focus on the education, healthcare, manufacturing, transport, financial services and energy industries.
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The rebranding of Yu’s business group reflects Huawei’s firm commitment to reposition itself as a major solutions provider for enterprises and governments.
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