Record crowds as e-books create a buzz at annual fair
Visitor numbers were up, and so was spending on electronic titles - but print still in demand
The ever-popular Hong Kong Book Fair saw a record number of visitors this year, and its organiser says e-books were in hot demand, with growth in spending on electronic titles surpassing that on print versions.
The week-long fair wrapped up yesterday, with organiser the Trade Development Council putting the number of visitors at over 980,000. That compares with last year's 900,000, when the event had to be cut short after the typhoon signal No8 was raised.
The trend towards e-books continues. A survey of 820 visitors to the Exhibition and Convention Centre, carried out by the council, found the average spend on e-books in the past year was HK$594, up 29 per cent from last year. For print books, the average expenditure was HK$1,709, up 3 per cent from last year.
"It's been much more popular than we expected," said Sam Man Chi-wai, Sino United Electronic Publishing's marketing director. Its previous e-book website attracted 5,000 trial registrations at last year's fair.
Ray Lam, 33, who was at the fair yesterday, was planning to buy an e-reader with a budget of about HK$1,500. "E-books are just so much easier to read when you're on public transport, like buses. They're always packed and it's hard to turn the pages of books," said Lam, who is a nurse.
