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Watches

Why Breitling, Audemars Piguet, Chopard and others can’t resist flirting with the past

STORYAnders Modig Davin
Audemars Piguet Code 11.59 Chronograph
Audemars Piguet Code 11.59 Chronograph
Timepieces

Brands find answers for their latest releases by delving way back into their 20th-century archives

Earlier this year, Audemars Piguet released the new collection Code 11.59, which at first glance seemed to be a completely new direction for the brand that first took on the art of watchmaking back in 1875.

But Code 11.59 is actually flirting a little bit with Audemars Piguet’s heritage – especially with the 1970s, the era of the Royal Oak designed by Gérald Genta. This was the first luxury steel sports watch with an integrated bracelet, and it featured an octagonal bezel held in place with eye-catching hexagonal screws.

Audemars Piguet Code 11.59 Chronograph
Audemars Piguet Code 11.59 Chronograph
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