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Watches

SIHH 2019: Independents allow creativity to shine through in original timepieces

STORYAnders Modig Davin
Moser’s showstopping Nature Watch is made out of live plants.
Moser’s showstopping Nature Watch is made out of live plants.
SIHH

  • Watchmaking’s equivalent of haute couture makes timely statements with artisanal content and unusual designs

The independent watchmaking scene could be defined by strong-minded individuals making between 15 and 1,500 unique watches with extremely artisanal content and unusual designs. At SIHH they have a dedicated hall – the Carré des Horlogers.

What is independent watchmaking? Think in terms of haute couture. Just as in fashion, you can also make a timely statement with a watch. The unique Moser Nature Watch is nothing short of a miniature garden for your wrist. It comes with a positive message urgently needed by every industry: a commitment to a zero carbon footprint, ethical sourcing, local suppliers and supporting education.

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