Baselworld 2018: Hublot conjures up magical red-hot timepiece
Big Bang Unico Red Magic is among luxury timepieces featured at world’s leading show highlighting watch trends in Switzerland from March 22 to 26
At Hublot, red is the new black.
The Swiss luxury watchmaker, known for its avant-garde approach to design, has just released a new timepiece that is visually enthralling.
The new 45-millimetre Big Bang Unico Red Magic is limited to only 500 pieces.
The watch is on show at Baselworld 2018, the world’s leading fair for watches, which features the latest industry trends, held in Basel, Switzerland, from March 22 to 26.
As the name of Hublot’s new watch suggests, the timepiece comes in a red-hot Ferrari red colour, which is the result of a collaboration between the watchmaker’s research and design department and the metallurgy and materials laboratory.
The colour was stumbled upon after four years of research, which – according to Jean-Claude Biver, head of watchmaking at LVMH, was never a planned outcome.
“When Hublot was researching unscratchable gold [years ago], we first [found] this – and what is this? Red ceramic,” Biver told us last year while he was in Japan to launch Zenith’s new groundbreaking oscillator.