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Caspar Li

Irene, the leader and main vocalist of the K-pop girl group, Red Velvet – whose real name is Bae Joo-hyun – turns 28 today.



 

 
 


 
   
    

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저희도 사랑합니다 ReVeluv️상 받은 거 축하해요! 오늘도 러비들 덕분에 참 든든했고 또 덕분에 내가 작년에 참 좋은 여름을 보냈었구나! 라는 생각이 들어서 뿌듯했답니다 다가오는 모든 계절도 건강하고 즐겁게 함께 보내요 우리 감사합니다#WeLoveutooReVeluv
A post shared by Red Velvet Official (@redvelvet.smtown) on Jan 23, 2019 at 5:55am PST



As we pay homage to the birthday girl, check out four of the highlights from her career.
K-pop band Red Velvet powers up with ‘work hard, play hard’ spirit
Early career


Born on March 29, 1991, in Daegu, the third-largest city in South Korea, Irene grew up speaking the local Daegu dialect.


She auditioned as a trainee with the agency SM Entertainment in 2009 and had to spend a lot of time mastering the Seoul accent, in addition to her other regular singing and dance practice, during her five years of training.
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Irene began to build her public profile before joining Red Velvet. She appeared in Canadian-born singer Henry Lau’s music video 1-4-3 in 2013.


After making her debut as an official member of Red Velvet in 2014 – with the release of the single, Happiness – she also featured in Kyuhyun’s single At Gwanghwamun later that year.
Red Velvet’s successful singles include the chart-topping Power Up and Red Flavor.
Queen of commercials


This year, Irene became the “face” the alcoholic drink, Chamisul soju, produced by HiteJinro, South Korea’s leading liquor maker, which is known for featuring the hottest female celebrities in its television adverts.
K-pop girl band Red Velvet powers up with ‘work hard, play hard’ spirit
HiteJinro has released two themed adverts, of 15 seconds and 30 seconds duration, showing Irene, dressed in a green cloak and hood, walking alone in a snowy forest. She stops when she finds a drop of clear liquid on a tree branch, which later turns into a glass of Chamisul soju.
Feedback from viewers about the commercials appears to have been positive. Within 16 hours of the advertisement first appearing on YouTube in January, the 30-second video gained more than one million views.
At the last count, the two commercials have together attracted 32 million views.
Star-turn as TV host


She has shown her talent as a television host on several television programmes, including teaming up with actor Park Bo-gum – the recent star of the drama television series, Encounter – as presenters of the weekly music show, Music Bank from 2015 to 2016.
Newspapers praised the duo’s performances and natural on-screen chemistry, with critics saying they had formed the best partnership in the long-running show’s history.
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Besides hosting television shows in South Korea, Irene has also taken part in a number of concert tours, including the 2017 Music Bank World Tour, featuring live concerts by numerous K-pop groups, in Singapore and Jakarta, Indonesia, and the 2018 Super Concert, featuring K-pop performers, in Taipei, Taiwan.
‘Game’ performance



 

 
 


 
   
    

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[재업로드] 세상에 마상에...!!!!!!!!!!(이것은 기쁨의 소리없는 아우성) #곰개발 씨가 100만뷰 감사 인사 드리자마자 150만뷰를 넘었다니 여러분들 이렇게 빠른 속도로 #게임회사여직원들 과 함께 출근해주시면...#넘나좋은것 (부끄) 넘나 기쁘니까 150만뷰 돌파 기념! #마시멜 #아름 #여기혜 게임회사 여직원들의 케미 터지는 포스터 촬영 현장 공개! *풀버전은 네이버 tv캐스트에서 확인 가능합니다 #출근속도가_진짜로_트레이서수준 #여러분_다음주_월요일도_함께_출근해요 #여기_영상_놓구가여 #총총총 #새로운_직원은_언제나_환영이야 #마시멜 #이민지 #아름 #배주현 #장동윤 #여기혜 #이지연 #푸딩 #이주영 #redvelvet #irene #레드벨벳 #아이린 #포스터 #촬영현장
A post shared by 웹드라마 게임회사 여직원들 (@gamedevgirls_drama) on Jul 29, 2016 at 2:11am PDT



Irene made her acting debut in 2016, when she received positive reviews for her lead performance in the web drama Female Employees of a Game Company, as mobile phone game programmer who specialises in coding.
Based on the Webtoon – online comic – of the same name, it focuses on the lives – and loves – of Irene’s character, Ah-reum, and her female colleagues at the gaming company. The drama attracted an impressive two million viewers a month after its release.
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The main vocalist of the five-member group, who was born on March 29, 1991, has also found success as a TV host, actress and the ‘face’ in HiteJinro’s liquor adverts
