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Luxury

Nike and Tiffany & Co. to launch US$400 sneakers: the Air Force 1 ‘1837’ limited-edition shoe collaboration comes after the LVMH brand worked with Beyoncé and Jay-Z – but some are calling it ‘lazy’

STORYBusiness Insider
Tiffany & Co. is collaborating with Nike on a limited-edition sneaker. Photo: Tiffany & Co.
Tiffany & Co. is collaborating with Nike on a limited-edition sneaker. Photo: Tiffany & Co.
Fashion

  • Retail giants Nike and Tiffany & Co. announced their collaboration on Instagram earlier this month, sparking mixed reactions from sneakerheads on Twitter with some calling it ‘lazy’
  • The Nike Air Force 1 Low Tiffany & Co. ‘1837’ shoes are made with black nubuck leather on the upper with a swoosh in Tiffany blue, and join other brands like Gucci that has also worked with Nike

It’s official: a Nike and Tiffany & Co. collaboration trainer is on the way!

Tiffany & Co. and Nike confirmed a collaboration in 2023. Photo: @tiffanyandco/Instagram
Tiffany & Co. and Nike confirmed a collaboration in 2023. Photo: @tiffanyandco/Instagram
Both companies took to social media over the weekend to advertise the collaboration. In separate Instagram posts, the retailers revealed the shoebox for the upcoming trainer. Nike and Tiffany also took out a full-page ad in January 29’s print edition of The New York Times featuring the words “A Legendary Pair”.
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