Advertisement
Advertisement
Advertisement
Lifestyle

Style Edit: The return of golf’s Omega Masters in Switzerland, won by rising star Ludvig Aberg, underlines the brand’s support of the sport and pros like Rory McIlroy, Sergio Garcia and Danielle Kang

STORYSCMP Style Reporter
Spanish golfer Sergio García with the Omega Seamaster Aqua Terra Ultra Light in the backdrop. Photo: Handout
Spanish golfer Sergio García with the Omega Seamaster Aqua Terra Ultra Light in the backdrop. Photo: Handout
Style Edit

  • At the accompanying party were singer/songwriter Bastian Baker; South Korean actor Hyun Bin, star of Crash Landing on You; actor, model and designer Kiko Mizuhara; Hong Kong actor Louise Wong and socialite Ayla Sham Yuet
  • The Seamaster Aqua Terra Golf is the ideal playing companion, whether on the spectacular course home to the Omega Masters in the ski resort of Crans-Montana, or elsewhere

Omega’s history is deeply entwined with that of the high-performance world of professional golf. The Swiss luxury watchmaker has long been a partner and supporter of the sport, sponsoring top tournaments and stars of the game such as Rory McIlroy, Sergio Garcia and Danielle Kang, as well as repeatedly taking inspiration from golf to produce watches worn by many of those leading competitors.

The links between the two run deep. Both high-level golf and luxury horology emphasise the importance of absolute excellence and dedication to achieve top performance, with a focus particularly on absolute accuracy. Golf, of course, is also among the most stylish of sports, making it the perfect fit for a watchmaker whose timepieces’ aesthetics are habitually as impressive as their technical performance.

Omega watches were seen on wrists of top golfers at the 2020 Tokyo Olympic Games. Photo: Getty Images
Omega watches were seen on wrists of top golfers at the 2020 Tokyo Olympic Games. Photo: Getty Images
Select Voice
Select Speed
1x
AI-generated voice