Rare Labubu toy figures up for auction: Pharrell Williams’ Joopiter site to offer Sacai-dressed special editions in collaboration with K-pop band Seventeen

Manufactured in China by Pop Mart, the figures have made waves the world over, with a four-foot-high model sold in Beijing for over one million yuan
On June 10, the teal character – “the only piece of its kind in the world”, according to Beijing Yongle International Auction, fetched the eye-watering sum at a sale held in China’s capital. It was offered alongside other Labubu paraphernalia, including a brown model that sold for 820,000 yuan.

The rabbit-like figures sporting mischievous toothy grins began as a character created by Hong Kong-born artist Kasing Lung, and are made by Beijing-based toy brand Pop Mart.

The global frenzy for the figures is now to be further fuelled by the coming high fashion collaboration.

Pharrell Williams’ digital platform Joopiter recently announced “Joopiter presents: Sacai x Seventeen”, a global auction marking the first time that Labubu has officially partnered with an international fashion house. The sale will feature 14 exclusive “Pop Mart x How2work green edition” Labubus from The Monsters series, all dressed in Sacai, with 13 of them representing K-pop group Seventeen’s members, plus one secret, Pharrell-inspired model.