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Meet Dave Portnoy, the controversial ‘bro culture’ don behind Barstool Sports and One Bite Pizza Reviews, who attacked Kim Kardashian and Colin Kaepernick, and just endorsed Donald Trump

Meet Dave Portnoy, the controversial businessman behind Barstool Sports, pizza influencer and proud Taylor Swift fan who’s gone after Kim Kardashian and Colin Kaepernick. Photo: @stoolpresidente/Instagram
Meet Dave Portnoy, the controversial businessman behind Barstool Sports, pizza influencer and proud Taylor Swift fan who’s gone after Kim Kardashian and Colin Kaepernick. Photo: @stoolpresidente/Instagram

  • Barstool Sports has been described as ‘bible of bro culture’, and its founder has been accused of sexual misconduct, racism and homophobia after numerous antagonistic outbursts
  • After selling the divisive platform Portney founded the One Bite Pizza Reviews YouTube channel and accumulated a US$150 million net worth; and on TikTok he threw his support behind Taylor Swift in that ancient Kanye West feud

He created a divisive “bro culture” empire with his Barstool Sports platform, then reinvented himself as a pizza influencer with One Bite Pizza Reviews. In the process, Dave Portnoy became infamous for his antagonistic outbursts and controversial slurs. His most notorious targets? Former NFL quarterback Colin Kaepernick, and throwing his support behind Taylor Swift in her feud with Kanye West.

Now he’s making more headlines for half-heartedly coming out in support of Trump’s re-election bid. So who is exactly Dave Portnoy, and how has he carved out a following within a certain corner of the internet?

Dave Portnoy founded Barstool Sports in 2003

Dave Portnoy in a Tom Ford suit, which he had bought off a mannequin. Photo: @stoolpresidente/Instagram
Dave Portnoy in a Tom Ford suit, which he had bought off a mannequin. Photo: @stoolpresidente/Instagram
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Portnoy’s big fortune-making business venture started off as a sports betting newspaper for Boston bars, expanding over the years to include podcasts, videos and blogs about sports culture. The 46-year-old grew such a loyal fan base that supporters shell out on merchandise, and are highly invested in the platform’s personalities. In 2015, Barstool Sports had more than 250 million monthly visits and a market value of US$15 million, reports El País.

Dave Portnoy has a net worth of US$150 million

 

In February 2023, sports and gambling company Penn Entertainment bought out Barstool for US$388 million; per Fortune, the deal was preceded by an earlier purchase of 36 per cent stake in the company, for an estimated US$163 million in 2020. These deals made Portnoy a very rich man, with the businessman spending US$42 million on a house on Nantucket, per Nantucket Current.

“I went from being able to afford renting for a day to a weekend, to a week to a month, to renting for the entire summer, to buying a house to now buying a house beyond even my wildest imaginations,” wrote Portnoy on X. According to Celebrity Net Worth, Portnoy has an estimated net worth of around US$150 million.

Per Hollywood Reporter, Portnoy has regained control of Barstool Sports in a deal that saw him pay a token of US$1 for the company. The contract, however, did make provision for other exchanges between Portnoy and Penn in the future.

How Dave Portnoy became a pizza influencer