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Daniel Ricciardo, or Rich-iardo? Formula One’s fashion-mad McLaren driver loves Gucci and spends his mega net worth on Rolex and Patek Philippe watches, Porsche supercars and LA mansions

Australian F1 superstar Daniel Ricciardo earns and spends millions – mostly on cars and clothes! Photos: @danielricciardo/Instagram
Australian F1 superstar Daniel Ricciardo earns and spends millions – mostly on cars and clothes! Photos: @danielricciardo/Instagram

  • From a Gucci x Adidas Bowling Shirt at the French GP, to the Patek Philippe watch he wore on The Ellen Show, the smiley Aussie F1 driver loves making an impression with his clothes
  • The Honey Badger has also spent big on his supercar collection, including a Porsche 918 Spyder and two Aston Martins – but his dream car is an US$8 million Ferrari 250 SWB

With eight Grand Prix wins and 32 podiums under his belt, Australian Daniel Ricciardo has proven his talents in the F1 paddock. After five years with Red Bull Racing, he signed a two-year contract with Renault for US$50 million – which pushed him into Forbes’ top 50 highest paid sportspeople in 2020 – before surprising many by moving to McLaren for a marginally more modest US$15 million per year.
McLaren’s Daniel Ricciardo celebrates winning the Italian Formula One Grand Prix in Monza in September 2021. Photo: AFP
McLaren’s Daniel Ricciardo celebrates winning the Italian Formula One Grand Prix in Monza in September 2021. Photo: AFP

Despite struggling to make his mark with McLaren, and amid rumours his contract may end early, the 33-year-old has nevertheless spent the last several years quietly building a small empire.

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For starters, his endorsements include GoPro, Beats by Dre and Puma. He also started his own clothing line, co-founded a brewery with friend and former F1 world champion Jenson Button, and partnered with St Hugo to produce his own range of wines – including a US$700 decanter in the shape of his racing shoe. Estimated to be worth US$50 million, Ricciardo has wasted no time putting his earnings to good use.

Three properties across three continents

Daniel Ricciardo’s Beverly Hills mansion reportedly has five bedrooms and views of the ocean. Photo: Realtor.com
Daniel Ricciardo’s Beverly Hills mansion reportedly has five bedrooms and views of the ocean. Photo: Realtor.com

Like many of his fellow drivers, including his old teammates Max Verstappen and Lando Norris, Ricciardo primarily lives in Monaco – one of the most expensive countries in the world to buy real estate (but, of course, on with very low taxes). His one-bedroom apartment is estimated to be worth around US$2 million.

Daniel Ricciardo’s Beverly Hills mansion cost around US$12 million when he bought it. Photo: Realtor.com
Daniel Ricciardo’s Beverly Hills mansion cost around US$12 million when he bought it. Photo: Realtor.com

However this is modest compared to the Los Angeles mansion he bought in 2018 for around US$12 million. The updated 1960s-era home boasts five bedrooms and bathrooms, a pool, jacuzzi and views of the ocean. He told The West Australian that the city “immediately resonated” with him, adding that the weather and nearby beaches help “escape the madness of it all”.

Despite his well-documented love of America, he’s still an Aussie at heart, and spent much of the Covid-19 lockdown at his third home in Perth, close to where he grew up.