Meet the Italian Kardashians – Chiara, Valentina and Francesca Ferragni from Amazon reality show The Ferragnez, the stylish sisters and influencers who luxury brands love

Mar 18 , 2022

Meet the Ferragni sisters Chiara, Valentina and Francesca. Photo: @chiaraferragni/Instagram

Like the Kardashians, Chiara Ferragni was paid millions by Amazon Prime Video to make family reality show The Ferragnez with her sisters Valentina and Francesca

The sisters have millions of Instagram followers and luxury brands seem to love Valentina in particular, as she’s worked with Prada, Dior, Fendi and Louis Vuitton

Like the Kardashians, sisters Chiara, Valentina and Francesca Ferragni from Italy have three equally beautiful faces, glamorous wardrobes and – most importantly – profit-making side businesses. With millions of followers each on Instagram, they have become recognisable influential figures in the fashion industry. But just how did they start out?

1. Chiara Ferragni is the face of many brands

Chiara Ferragni is the ambassador for Bulgari. Photo: @chiaraferragni

You are probably most familiar with Chiara Ferragni, one of the OG bloggers and influencers in the fashion industry. She is now the face of many brands such as Hublot, Bulgari, Pantene, GHD and more, and has 26.5 million Instagram followers.

Chiara Ferragni sporting a Prada look with Hermès birkin Photo: @chiaraferragni on Instagram

In 2009, she founded her blog The Blonde Salad and her eponymous Chiara Ferragni brand a few years later. The success of her street style and fast-growing business even became a case study at Harvard Business School. Since then, she has attracted not only fans, but also the attention of high fashion and luxury brands.

She isn’t your typical influencer though – she started from scratch and worked her way up the ladder, learning about what it takes to grow an empire.

Chiara Ferragni is one of the board members of Italian luxury house Tod’s. Photo: @chiaraferragni/Instagram

She stands out for her creative mind and business strategies too, making a recent move to Italian luxury house Tod’s as a board director. Having millions of followers may satisfy most, but it doesn’t appear to be enough for Chiara. Compared to other bloggers, she wears more hats than that, being an entrepreneur, fashion icon, mother of two and designer.

Amazon’s The Ferragnez show. Photo: @chiaraferragni/Instagram

Even with a reported net worth of around US$12 million, she never forgot about her family. Like Kim Kardashian, she is open to sharing her spotlight and connections with her sisters Valentina and Francesca, introducing them to industry people and supporting them by reposting their pictures on her Instagram. And this has definitely helped establish the “Italian Kardashian” personal brand, proven with the success of Amazon Prime Video’s Italian reality TV show The Ferragnez.