Style Edit: Lane Crawford’s smartly curated programme of beauty rewards

What if you could turn your beauty routine into a pursuit of some very desirable extras? That’s the approach of Lane Crawford’s HK$8.8M Beauty Rewards Programme. It lets you earn your first stamp when you spend HK$500 on beauty products. Then, you have until March 31 to collect up to 30 stamps via the Lane Crawford app.

Stamps can be redeemed for a rotating line-up of freebies, with new choices dropping every two weeks. Redemption levels are set at five, 10 and 30 stamps, which means you face the agonising question of deciding whether to cash in as you go or hold out for something more ambitious.