6 of the best multipurpose make-up products to save money, time and possibly the environment
- Multipurpose make-up and beauty products like Glossier’s Cloud Paint and Bio-Oil’s Skincare Oil are on the rise thanks in part to simpler skincare routines
- They can also help reduce waste in an industry that produces around 120 billion units of packaging yearly
When life gets too busy, multi-use products come in really handy to save time and money.
Back in the ’80s, when two-in-one shampoo-conditioning products broke into the market, shoppers went crazy over them.
Nonetheless, people soon realised these promising formulas were not so much the “best of both worlds” but instead more of a shampoo with conditioning benefits – or what today would simply be considered a hydrating shampoo.
With long-term results that didn’t meet consumers’ expectations, their popularity rapidly decreased, and multipurpose formulas became the red flags of the beauty industry.
Nowadays, however, the skincare and make-up markets have come up with products that offer multiple benefits at once without inconvenient side effects, and are worth your money.
