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Girl group Katseye on their viral Gap ad, Gnarly, diversity and more after a crazy year

Katseye reflect on a whirlwind year since their debut, from their coming together on a Netflix show to their current viral fame with Gap

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Girl group Katseye reflect on a whirlwind year since their debut and where they see their next steps taking them. Photo: AP
Associated Press

The experiment was a remarkable success.

In 2023, South Korean company Hybe Corporation and American record label Geffen Records set out on a quest to create a global girl group. The following year, their process was documented in the Netflix series Popstar Academy: Katseye. That June, Katseye debuted.

This was no ordinary pop act. Members of the multilingual, multinational group – Daniela Avanzini, Lara Raj, Manon Bannerman, Megan Skiendiel, Sophia Laforteza and Yoonchae Jeung, each known by their first names – have backgrounds in South Korea, the Philippines, Cuba, India, the United States and beyond.

In the year since their first song, “Debut”, dropped, they have reached huge heights: performing at the Lollapalooza music festival; releasing an EP, Beautiful Chaos, which peaked at No. 4 on the US Billboard 200; going super viral for their new Gap campaign; and winning an MTV Video Music Award.

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