Contract designer and manufacturer WIK helps create differentiated small home appliances
- WIK has almost 70 years of experience and a solid track record borne out of German ingenuity
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Supporting manufacturers of electrical appliances and devices as they respond to a highly competitive market, WIK Group offers inventive and sustainable solutions to provide the next level of differentiation to its clients’ product offerings. With almost 70 years of experience and a solid track record borne out of German ingenuity, WIK has become the trusted development and manufacturing partner of leading multinationals in small home electrical appliances.
“Drawing on our strong foundation as a family-owned business, we have a clear vision of what we want to attain as an organisation in a world that is changing with exponential speed, rather than being in the realm of reacting to what our competitors do,” says Christoph Dörn, CEO and third-generation scion of the family-owned and managed company. “We’re driven to help our clients accomplish more by treating each partnership as a long-term commitment.”
Since producing its first electrical curling wand in 1950, WIK has transformed into a global full-service contract designer and manufacturer whose product expertise has broadened to include small kitchen appliances, coffee machines, beverage systems, power tools and personal care products, among other things. WIK is focusing on providing product differentiation possibilities to its customers by pursuing fresh product ideas, new features and product designs on their behalf. Through its environment-friendly production facilities, WIK guarantees sustainable products for responsible brands and consumers. WIK can even take a key role in instituting cost reduction measures through advanced manufacturing processes, including Industry 4.0 solutions.
We have a clear vision of what we want to attain as an organisation in a world that is changing with exponential speed, rather than being in the realm of reacting to what our competitors do
With an expanding client base in Europe, the Americas and Asia, WIK can adapt to different types of customers and project requirements. It has the flexibility to offer a full-service solution, from new product ideas to mass production through after-sales service. WIK can also provide new concept design, product development and pure production services.
