Advertisement
Hong Kong politics
Opinion
Opinion
Alice Wu

Hong Kong government has failed to tell story of new district councils well

  • The administration should have shut down ‘district councils’ altogether, given that its proposal to overhaul them will face little resistance in the Legislative Council
  • As it is, the government’s failure to rename and rebrand the district-level bodies has led to the criticism that the overhaul is a ‘regression’

3-MIN READ3-MIN
11
Chief Executive John Lee (centre) announces an overhaul of district councils during a press conference at the government headquarters in Hong Kong on May 2. Photo: AFP
Alice Wu is a political consultant and a former associate director of the Asia Pacific Media Network at UCLA.
Before we delve into the impact of the revamp of Hong Kong’s district councils, let’s look at how the government has failed, once again, in its public relations strategy.

It seems the only tool in its kit is expectation management, which basically comes down to the government letting word out of what to expect or how little to expect, so that by the time its plans are officially unveiled, the public won’t be caught by surprise.

In this case, talk of drastically reducing the number of elected seats and reintroducing appointed seats had been circulating for a long enough time. But that’s not good enough.

Select Voice
Select Speed
1x
AI-generated voice