Titillation takes on a new taste in Hong Kong

A word of caution to those heading to a new eatery which opened yesterday. It's owned by the famous "Naked Chef". But Jamie Oliver doesn't really walk around nude while cooking, unlike our own Flora Cheung Ching-sze, who used to host a cooking show in the buff on a local adult channel a couple of years back.

Oliver wanted to strip down the cooking process and that's how his television programme got the name. But the title probably did attract a few who weren't particularly interested in pots and pans. Just like the History Channel, which runs a show on the boring business of pawn brokers. They call it Pawn Stars in the hope of giving it much-needed oomph.

Going naked seems to be the flavour of the season for some cable channels. Discovery last year unveiled a new survival-in-the-wild series called Naked and Afraid. In this, pairs of contestants try to survive in some difficult terrain like many other shows before, but this time without a stitch on them. But before you reach for the remote, be aware that technicians spend weeks pixilating the shots before they are aired.

However, not everything went well. According to an Associated Press report, two of the contestants actually decided to go their separate ways as they hated each other, clothes or no clothes.