Tourism industry must view adoption of information technology as a long-term project
The sustainable use of evolving technology requires a close assessment of a company’s needs, the capabilities of its employees and their interaction with new systems
Information technology has become a part of people’s everyday lives and its adoption in business is almost taken for granted these days.
However, instead of treating technology adoption as a one-off, managers and decision makers must acquire better knowledge of the progressive and accumulative affects of such technology. This will let them make a better informed decision on what – and how – technology can be best geared for their business.
Because of the volatility of the tourism industry, decisions on technology by organisations tend to be fairly short term, focusing on solving problems in the present moment. Managers in this sector might thus face much greater challenges than peers in other industries, in their attempts to adopt information technology for realising long-term strategies.