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Shanghai’s West Bund defies property slump as new CBD attracts MNCs like BMW, Adidas

Shanghai’s overall office vacancy rate rose to 22.4 per cent in June from 22.1 per cent at the end of 2024, according to CBRE

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The redevelopment of the West Bund in Shanghai’s Xuhui district started in 2010. Photo: Getty Images
Daniel Renin ShanghaiandVanessa Caiin Shanghai

Shanghai’s West Bund, an 11km-long waterfront area in mainland China’s financial capital, has bucked the property downtrend plaguing the sector, as companies and retail brands flock to office buildings and malls in the zone.

The vibrant area, located on the west bank of the Huangpu River in the southwestern Xuhui district, is emerging as the latest central business district (CBD), with premium office buildings and retail space like Hongkong Land’s Westbund Central. The city kicked off the redevelopment of the West Bund in 2010, which involved building world-class residential, commercial, office and entertainment complexes.

The area, home to the artificial intelligence (AI) incubator Shanghai Foundation Model Innovation Centre (SMC), which was visited by President Xi Jinping in April, has already attracted multinationals like BMW and Adidas.
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“West Bund is well planned as each section in the West Bund has its own theme and industrial goal,” said Jimmy Chu, a senior director with CBRE’s Eastern China office market division. “The location makes the area a bright spot in Shanghai’s real estate market.”

A file photo from November 2024 shows buildings under construction at the West Bund in Shanghai. Photo: Costfoto/NurPhoto via Getty Images
A file photo from November 2024 shows buildings under construction at the West Bund in Shanghai. Photo: Costfoto/NurPhoto via Getty Images

The first phase of office blocks at Westbund Central, which will be delivered later this year, has been well received by Chinese and foreign companies, and was likely to see a 100 per cent occupancy rate, he added.

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Shanghai’s overall office vacancy rate stood at 22.4 per cent in June, compared with 22.1 per cent at the end of 2024, according to CBRE.
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