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Alain Wu

Alain Wu

Alain Wu is CEO of Xunxi Digital Technology Company, which is part of the Alibaba Group. He has over 20 years of experience in supply chain management, and now leads the Xunxi Digital Factory under the company’s “new manufacturing” strategy. Prior to joining Alibaba, he held several senior positions in Uniqlo and Decathlon.

The supply chain disruptions sparked by Covid-19 have forced SME manufacturers to search anew for a business model that is more responsive to consumer needs. One solution is a cloud-based system that leverages data for critical information, to ensure SMEs make to sell, rather than to stock.

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