What is it?
Euoko is a Canadian luxury skincare brand founded in 2003 by former software company owner Brandon Truaxe. The line consists of about 25 scientifically advanced treatments in five collections formulated to combat wrinkles, dark circles under eyes, dark spots and acne.
What's the concept?
The brand, whose products are for both men and women, examines skin problems rather than skin types, selecting and sourcing the safest and finest ingredients. Its growing range of treatments feature more than 120 ingredients from sub-Saharan Africa, the Amazonian rainforest, the Kalahari Desert and the Mediterranean Sea. The products are made to ensure users gain the maximum absorption of active ingredients.
What about the products?
The company offers five categories of products: Y for youth or anti- ageing, R for radiance, P for protection, A for acne or blemishes and W for whitening, using plant-based derivatives, advanced peptides, biotechnologically-obtained actives, ingredients derived from fermentation, basic minerals, enzymes and marine compounds. The youth series uses high concentrations of superior peptides, vitamins, amino acids, and plant extracts to boost the delivery system. The Protection series aims to detoxify the skin by using peptides, marine derivatives, metabolic enhancers, DNA protectors along with antioxidants from Amazonian and Himalayan berries to restore balance, renew and replenish lost nutrients. There are no parabens in the products and the preservatives and stabilisers are food grade and do not pose any health risk if used as instructed. How much are the products?
