Sustainability is the key to determining a company's success. And an engaged workforce leads to a higher chance of sustainable growth. Since last year, electronics giant Philips has been focusing on raising staff engagement levels by implementing the 'One Philips' concept in Hong Kong.
'The management staff started to think about how to get the best out of each employee and to motivate them to be more engaged,' said Florence Ng Sin-man, senior director of country HR and regional learning services, Asia.
'In the past, the company's management was just focusing on building our financial strength. Now we focus on our corporate values - delight customers, deliver on commitments, develop people and depend on each other.'
The company realised rapid growth and success could only be achieved when employee strengths were fully utilised. 'Instead of controlling all the financial growth and strength, we now talk about how to grow our people and engage them,' Ms Ng said.
To help managerial staff adjust to the growth culture and develop their leadership skills, Philips has launched master classes on engagement, building trust between leaders and employees, making staff feel proud to work for the company and how to maintain the corporate image - 'sense and simplicity'.
'We all know we cannot control people's attitudes. However, we try to influence them and make sure they have the right behaviour within our company,' said Ms Ng. Workshops were arranged for general staff to explain the growth culture, objectives, programmes their managers attended and how they could be more engaged to achieve a higher level of performance.