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Lai See

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Why you can trust SCMP

never mind the fountain of youth, the elixir of armagnac is just fine

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Tales about a Fountain of Youth may have been around for close to 2,000 years. The story started to capture the public's imagination in earnest after the 12th Century.

Legend has it the fountain is a cool spring that restores youth to anyone who drinks its waters.

The failure to find empirical evidence of the miracle water didn't stop some of the more fresh-faced executives at Cathay Pacific Airways from searching for an antithesis to the phantom elixir.

For them, the search was driven by an entirely different type of golden liquid, one found in the south of France.

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Apparently, it is tradition for Toulouse-based aircraft-maker Airbus to bestow the airline signatory for each plane it sells with a bottle of Armagnac, a brandy from Gascony, southeast of Bordeaux. Armagnac, like any quality tipple, gets better and more expensive with age. At Airbus's factory in Toulouse, the cheque-signer is presented with a bottle made in the year of his or her birth.

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