Twenty-five of the new $5.6m machines have already been snapped up in Hong Kong, with demand expected to accelerate across the border
Someone once said that owning a luxury car in Hong Kong is like keeping a sparkling diamond inside its box.
The implication was that the city's roads do not give this thing of beauty the freedom its potential deserves. Try telling that to our legions of dedicated Rolls-Royce lovers.
More than 1,000 of these exceptional motors have been sold in Hong Kong - 25 of which are the new Phantom. This gives Hong Kong the largest density of Rolls-Royces per capita in the world. There is a love affair between the car and the city that has never lost its spark. You only need to look at The Peninsula hotel's magnificent fleet for proof.
Jason Broome, a former mechanic, was recently made general manager of Goodwood Motors, the authorised dealer of Rolls-Royce Motor Cars in Hong Kong, Macau and China.
The Englishman is no stranger to Asia. Arriving in 1999, he worked for BMW in Macau, Sri Lanka and Hong Kong. But his new job is the most exciting yet.
