IT DOES EXACTLY what it is designed to do - it keeps reappearing on children's fingers. Thanks to a hit Japanese cartoon series, Super Yo-yo, which this month started screening in Hong Kong, the yo-yo is back in fashion ? again.
Some youngsters are so gripped by the fad that at least 11 have been caught stealing yo-yos from department stores within the past four weeks.
But what makes this toy, which has been spinning around since our parents' generation, so appealing?
'What keeps me playing is the tricks you can do with a yo-yo,' said William Wong Chun-wai, founder of the Hong Kong Yo-Yo Fan Club. The 25-year-old IT systems administrator has accumulated an astounding collection of 800 of the toys.
'Every day there are new twists and spins that you'd never imagined before. There's also a satisfaction in creating your own tricks. The yo-yo will never really go away.'
Yo-yos were everywhere - spinning in the air, under legs, across the body, over the shoulders or even on top of the head - at the club's recent gathering.