ADFS entices Asian investors to MENA region

As one of the leading brokerage firms in the UAE, Abu Dhabi Financial Services (ADFS) is a market-focused institution offering innovative and professional brokering services. ADFS has a history of providing the highest levels of customer service in financial management.

Targeting institutional investors, ADFS acts as a one-stop intermediation company focused on equity markets. It benefits from the extensive expertise in local and regional markets of parent firm National Bank of Abu Dhabi (NBAD). Global Finance ranked NBAD as one of the world's 50 safest banks and the safest bank in the Middle East.

ADFS is backed by NBAD, one of the best names around. It is a name that embodies exceptional understanding of the UAE market. Clients expect the same level of quality service from ADFS that they have come to expect from NBAD.

As NBAD embarks on rapid expansion across Asia, ADFS has the opportunity to carefully plan its business direction before establishing a presence in a particular market. NBAD plans to expand to six Asian countries, including Malaysia and the mainland, and ADFS plans to follow suit once it works out the ideal logistical set-up.

ADFS safeguards the interests of its customers through strict regulatory compliance. Defined by a culture of integrity and transparency, ADFS is the ideal partner for companies looking for market opportunities in the UAE and the rest of the Middle East and North Africa (MENA) region.

Adopting a three-pronged approach, ADFS combines superior sell-side research, in-depth knowledge of local and regional markets and world-class customer service to meet the demands of its clients.

ADFS is bullish on solidifying its base in the UAE and the MENA region, where steady wealth from the hydrocarbon sector has given investors confidence and opened up new investment opportunities. Prime sectors include banking, infrastructure, renewable energy, tourism, real estate and consumer-related markets.