Coming to a retailer near you: China’s favorite mobile payment technology
Kroger adopts QR code in new payment app, following Walmart’s footsteps
It’s hard to visit a supermarket without seeing barcodes. But soon, shoppers at Kroger will run into another type of scannable codes -- one that’s already ubiquitous in China.
Kroger Pay, the grocery chain’s brand new payment app, uses QR codes.
How the QR code conquered China
At the checkout line, a customer enters a personal PIN on their phone -- or scans their fingerprint or face -- to bring up a unique code. Hold it up, and the cashier will scan the code with a handheld reader. Money is then drawn from any debit or credit card linked to the app.
On the other hand, the QR code is a lot less prevalent in the US. Less than a third of American smartphone owners use mobile payment, according to research firm eMarketer. And many of them use the likes of Apple Pay, Google Pay or Samsung Pay -- all of which adopt wireless tech like NFC instead of the low-tech QR code.